{"id":402,"date":"2019-02-26T10:04:36","date_gmt":"2019-02-26T10:04:36","guid":{"rendered":"http:\/\/www.fiveminutesspare.com\/education\/?p=402"},"modified":"2019-02-26T10:35:59","modified_gmt":"2019-02-26T10:35:59","slug":"3-social-media-marketing-tips","status":"publish","type":"post","link":"https:\/\/www.fiveminutesspare.com\/education\/3-social-media-marketing-tips\/","title":{"rendered":"3 Social Media Marketing Tips"},"content":{"rendered":"<p>1.\u00a0<strong>Tell a story.<\/strong><\/p>\n<p>No one will click on your post\/advert if it isn&#8217;t eye catching and engaging&#8230; So tell a story! Write something that your audience can relate to and want to know more about! The way you get traffic and leads is by making a consumer\u00a0<strong>feel something.\u00a0<\/strong>Whether that&#8217;s happiness, fear, urgency or anything else. Just know that it works.<\/p>\n<p>2.\u00a0<strong>Don&#8217;t be afraid to pay for advertising.<\/strong><\/p>\n<p>Jamie Turner, a business CEO, says &#8220;most people see social media as a pure organic play, but I\u2019m using it more and more frequently as a paid marketing channel. I\u2019ve tested paid ads on LinkedIn, Facebook, Twitter and other social media platforms. All of them have their strengths and weaknesses, but if I were to provide one tip to people who are using social media, it would be this \u2014 don\u2019t be afraid of paying for social media reach and clicks. It\u2019s often a good investment!&#8221;<\/p>\n<p>3.\u00a0<strong>Aim for Engagement First.<\/strong><\/p>\n<p>One of the biggest mistakes small businesses are doing is they always aim to get a lead or conversion from social media ads. One thing you should understand is that people are scrolling social dashboard for entertainment and they aren&#8217;t usually looking to buy or submit their email.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>1.\u00a0Tell a story. No one will click on your post\/advert if it isn&#8217;t eye catching and engaging&#8230; So tell a story! Write something that your audience can relate to and want to know more about! The way you get traffic and leads is by making a consumer\u00a0feel something.\u00a0Whether that&#8217;s happiness, fear, urgency or anything else&#8230;.<\/p>\n","protected":false},"author":57,"featured_media":403,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[1],"tags":[178,179,177,176,174,175,173],"class_list":["post-402","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","tag-ad","tag-advert","tag-adverts","tag-facebook","tag-smm","tag-social-media","tag-social-media-marketing"],"_links":{"self":[{"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/posts\/402","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/comments?post=402"}],"version-history":[{"count":2,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/posts\/402\/revisions"}],"predecessor-version":[{"id":405,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/posts\/402\/revisions\/405"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/media\/403"}],"wp:attachment":[{"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/media?parent=402"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/categories?post=402"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fiveminutesspare.com\/education\/wp-json\/wp\/v2\/tags?post=402"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}